What is Salesforce Apex? Know its Features and Benefits

Salesforce is one of the best Customer Relationship Management platforms that provides a centralized platform for managing customer interactions and improving their overall experience – directing increased sales and ROI. But that is not all. The CRM solution allows enterprises to build and use their applications online, without having to purchase the infrastructure, set it up, or manage everything. The Lightning platform enables developers to build the application effectively, easily, and quickly. Salesforce is continuously developing and improving upon its software solutions to help automate processes, improve productivity, and deliver something leading-edge to the users. One such tool is Apex. In this blog, we will discuss what is Salesforce Apex, its key features, and the benefits of using it.

how to use salesforce apex

What is Apex?

Apex is an object-oriented and certified programming language that is used to develop Software as a Service (SaaS). It allows developers to access the backend database of Salesforce as well as client-server interfaces for building third-party SaaS applications. It is strongly typed. This means the developers need to explicitly define the data type, while the compiler will only take into account the data of that pre-defined type.

It enables developers to implement transaction and flow control statements on Salesforce’s Lightning platform. This is done in combination with calls to the platform API. Salesforce Apex uses syntax like Java and functions like database-stored processes. This allows developers to create business logic for most types of system events, such as Visualforce pages, record updates, button clicks, etc.

Key Features of Apex

Now that you know what is Salesforce Apex, let us have a brief overview of its key features:

  • Integrated: Apex can be seamlessly integrated to provide support for:

- Data manipulation language calls (DML) and DMLException handling

- Looping that enables processing multiple records in bulk and at the same time

- Salesforce Object Search Language (SOSL) as well as Salesforce Object Query Language (SOQL) queries that will return a list of sObject records

- Errors and warnings that show when you try to delete or edit an Apex-referenced custom field or object

- Custom public API calls, built from various stored Apex procedures

- Locking syntax, which helps in preventing conflicts in record updates

  • Data-Focused: Salesforce Apex combines various DML statements and queries into one single operation. The process is similar to database-stored processes connecting different transaction lines on the database server. The software is data-focused, which means various transaction instructions are combined together on the data server.
  • Strongly Typed: It is a strongly typed programming language. This means the developer will need to explicitly define the data type for each variable. It ensures there remains no confusion at the time of compilation.
  • Easy to Use: The programming language uses Java-like syntax, which makes it easy to understand, code, and use. It has a simple and straightforward loop syntax, conditional and block statement syntax, and array and object annotation similar to Java. All these factors make Apex relatively easier to use than other programming languages.
  • Simple to Test: Once you know what is Salesforce Apex, it will be easier to understand that the programming language is also simple to test. It extends built-in support for creating and running the unit test. Apex also provides the test results, allowing users to know how much of the code is covered. Additionally, it allows execution of the entire code before any other upgrades are made to the platform.
  • Multi-tenant Environment: Similar to other platforms on Lightning, Salesforce Apex functions in a multi-tenant environment. This means the server will run only a single instance at a time while serving multiple tenants.

what is salesforce apex

Benefits of Salesforce Apex

The key advantages of Salesforce Apex are:

  • You do not require purchasing the infrastructure or hire specialized people; the Salesforce platform comes with all these features
  • Comes with a monthly subscription, and hence, it is more cost-effective than other software solutions
  • Salesforce provides complete authentication, security, and authorization to use the application
  • Simple and fast to develop as you can use or customize the existing applications as per your business needs
  • Supports multi-tenant as well as an on-demand platform

Apex is an effective tool to create high-performance applications in a simple, fast, and intuitive way. Such software solutions help automate processes, making it easier for developers to build leading-edge applications. To know more about what is Salesforce Apex and how it can help your business, seek expert consultation.

what is salesforce apex

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