If your website or virtual storefront does not appear on the first page of search engine result pages (SERPs), your target customers will perhaps never know that you exist. A higher ranking on SERPs not only helps boost your search engine visibility but also establishes your authority and drives qualified leads. For this, you need a result-driven SEO strategy. But search engine optimization is a complex and time-consuming process. If you do not have technical expertise and time, it makes sense to hire an expert SEO company.
However, with countless options available, it might be overwhelming to find the right SEO consultant that meets your business goals. The process requires thorough scrutiny to ensure you choose an SEO partner who can deliver proven results. Discussed here are 6 important questions to ask when hiring an SEO consultant for your online business.
1) What are the different types of SEO strategies you implement?
Do not fall for a vague idea that the agency provides regarding its approach to search engine optimization. Look for specifics.
There are several approaches to successful SEO. So having a clear idea of what SEO strategies the agency employs is crucial to determine if they are the right fit for your business. A good SEO agency will be able to give you an outline of the incremental steps and tactics it considers appropriate for your business type and online campaigns.
2) Do you think these SEO strategies will work for my business?
This is an important question to ask your SEO company because a strategy that delivered results yesterday or for another business may not work today or for your business. SEO is evolving at a rapid pace and the company needs to continuously stay updated with the latest trends and tactics. But most importantly, the agency should know which SEO practice will work specifically for your business.
A good SEO consultant will have confidence in the strategies they implement because they are continuously testing them to determine which technique works best for which campaigns. Hence, make sure their strategies are pertinent to your business and deliver results.
3) Do you meet search engines’ webmaster guidelines?
It is important that the SEO agency strictly conforms with Google’s webmaster best practices and avoid the common SEO tricks that the giant search engine prohibits. Make sure the SEO company does not follow black-hat practices like publishing spammy content, adding broken or hidden links, etc.
4) How experienced are you in improving my local search results?
Being on top of the local search engine results is crucial for small and brick-and-mortar businesses that want to attract local customers. In that case, you will need an experienced local search engine marketing company that can deliver proven results. The agency should have in-depth expertise in local SEO. It helps your website appear on top search engine results when someone searches for similar businesses, products, or services locally.
5) Does your company offer SEO consulting or do you also assist with implementations, deliverables, and analytics?
This is another important question to ask before you hire an SEO company. If you do not have an in-house SEO team, it is worthwhile hiring an agency that provides end-to-end services. This includes planning, keyword & competitor research, content marketing, link building, off-page SEO, performance monitoring & analytics.
However, if you have an internal team, you can get only expert consultancy from the agency. They can guide you on the right practices and latest trends, and your team can work upon them.
6) Which SEO tools do your company use?
The type and quality of SEO tools the agency uses are also important factors in determining their expertise and reliability. Does the company use proven tools for keyword research, domain & competitor research, campaign management, and analytics? Do they provide you access to the tools? Getting the answer to these questions will help you choose the right SEO company for your business.
In addition to the above questions, it is also important to know how they measure the progress of your campaign, what are their deliverables, and how effective is their communication system. Considering these factors will help you choose an SEO company that meets your digital marketing goals and drive proven results.
Need Expert Help for Your Online Business?
AryoZone is an international company specialized in offering dependable and result-oriented SEO services, Online Marketing Solutions, Ecommerce Solutions, and Social Media Marketing solutions. With our in-house experts holding Ph.D. in their concerned areas from renowned universities in the USA, we help our clients take their online business to a whole new level.
Our SEO package includes services ranging from Google Analytics, Google Map & Citation Management, On-Page, and Off-page optimization, Backlink Building, Ghostwriting, and more. Give your website a whole new identity with our custom web development solutions. Promote your business on the right platform with our Facebook, Instagram, and LinkedIn Marketing, along with several other social media marketing solutions. We also cover the needs of the e-commerce sector from end to end with our specialized Ecommerce solutions.
Have any queries or questions related to our service? Mail them to us today at email@example.com . Our experts will reach back to you within minimal time. Giving your online business the boost that it always required is now one phone call away. Reach us via WhatsApp or Call Us at +15713767847. Remain posted about the latest news in the world of online marketing and never miss another update from Aryozone by connecting through our social media handles.