From website design to branding and content development, there are several elements that go towards building a new website. Make sure your SEO strategy isn’t a forethought.
Many experts suggest that Search Engine Optimization should be one of the integral considerations even before you launch a website. Making your website SEO-friendly later on is an uphill battle that many businesses fail to win. The ideal scenario is to build the website structure based on a proven SEO strategy. This includes URL structuring, web development, content design & formatting, and more.
Doing this will help you save a lot of time and headache in optimizing your website top-down.
Discussed here are 5 essential strategies that can help improve organic SEO for a new website- even before you launch it.
While domain name isn’t a primary ranking factor, it can significantly influence your SEO. Choose a domain name that aligns with your brand and also provides an idea of your business to the target audience. Use a mix of high-potential and relevant words to ensure the domain name is short, crisp, and click-worthy. Including domain name in SEO strategy can help boost SERP rankings for new websites.
Remember, Google now prioritizes “user experience” on a website as an important ranking factor. And an average visitor will not wait longer than 3 seconds for a website to load. Hence, ensuring excellent page loading speed is one of the crucial steps of a proven SEO plan.
This depends, to a large extent, on the quality of website hosting provider you choose. Pick one that ensures at least 99.98% uptime guarantee, lightning-fast page load times, enough storage space, and great customer support. At the same time, it should allow you to scale as your business grows.
Your website structure plays an integral role in organic SEO. It allows search engines to “crawl” the content on your site, gather information, and rank each page likewise. Create a site map of what pages to include in your website before you start designing. This is an important step of building an effective SEO strategy.
Make sure important pages- such as the Homepage, About Us, Services, Contact, etc.- are easy to navigate. These are the content pillars and should be placed at the top of the website. Also include a footer that includes internal links to help improve navigation and user experience.
Did you know that website design and SERP rankings are intrinsically linked? This means your web design has a significant impact on the ability to rank high for related keywords. Hence, you should ensure the design is SEO-friendly, right from the scratch. Here’s what you should keep in mind when designing for SEO strategy:
Keyword research is an integral part of your SEO strategy. Search engines use these keywords to understand the "search intent" and generate results with websites that best cater to this intent. Hence, build your new website around the right keywords that can improve its visibility on search engine result pages.
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Effective keyword research tactics include:
Finally, it is important to create a content roadmap and continue to post high-quality, information-rich content regularly. Effective link building is another powerful SEO strategy that can help establish expertise, authoritativeness, and trust in search engine result pages.
AryoZone is an international company specialized in offering dependable and result-oriented SEO services, Online Marketing Solutions, Ecommerce Solutions, and Social Media Marketing solutions. With our in-house experts holding Ph.D. in their concerned areas from renowned universities in the USA, we help our clients take their online business to a whole new level.
Our SEO package includes services ranging from Google Analytics, Google Map & Citation Management, On-Page, and Off-page optimization, Backlink Building, Ghostwriting, and more. Give your website a whole new identity with our custom web development solutions. Promote your business on the right platform with our Facebook, Instagram, and LinkedIn Marketing, along with several other social media marketing solutions. We also cover the needs of the e-commerce sector from end to end with our specialized Ecommerce solutions.
Have any queries or questions related to our service? Mail them to us today at info@aryozone.com . Our experts will reach back to you within minimal time. Giving your online business the boost that it always required is now one phone call away. Reach us via WhatsApp or Call Us at +15713767847. Remain posted about the latest news in the world of online marketing and never miss another update from Aryozone by connecting through our social media handles.
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